All media enqiries should be directed to woody@lovesac.com.au


OVERSIZED (o’-ver’sized’) adj.
1. A size that is larger than usual.
2. An oversize article or object.
3. Larger in size than usual or necessary.
4. Larger than normal for its kind.


Fun for all the family, the latest must-have piece of furniture, ‘LoveSac’ is about to make a BIG splash in OZ. LoveSac’s are the oversized beanbags that have established themselves as the latest craze in comfortable home furnishings. The Australian launch will take place in Sydney when the first store opens on December 17th 2004 at Fox Studio’s, taking over the area previously tenanted by Sony.

The cheeky lounge alternatives and proven kiddies favourite are designed to make all our lives ALOT more comfortable. LoveSac also allow for the wannabe interior decorator’s that can’t wait to snap up one of these ENORMOUS home-furnishings, by setting up an online ordering website (www.lovesac.com.au) to arrange for delivery direct to your door throughout the country.

LoveSac’s come in a range and variety of shapes and sizes and even offer complimenting Ottoman’s to complete the living room vibe and ensure maximum relaxation. Starting at 3 foot and ranging all the way to the MASSIVE 8’ foot SuperSac, there is a sac to suit everyone’s taste! Check out the range of LoveSac accessories for true spoiling and indulgence!

Providing the ultimate in VIP cinema seating comfort, these fantastic foam creations come in an EXTENSIVE range of funky and classic fabric covers for customers to select from, making it easy to match any style or theme consumers may already have happening in their homes – at an affordable price!

To ensure continued ease and convenience, customers can relax knowing that these HUGE LoveSac’s don’t require any of the delivery or removal mechanisms of a standard 2-seater sofa. These unique sacs come in 2 sections, an inner and outer. The outer packet is the fabric and the inner in the soft foam that has been vacuum-packed and condensed into the size of a brief case for the convenience of purchase. Once you have your LoveSac at home, simply slip the outer design cover you have selected over the top of the inner packet, release it and watch it grow and expand into the body hugging LoveSac to treat you day after day.

The LoveSac product and retail store chain has already taken the American market by storm and boasts an IMPRESSIVE A-List celebrity following including recent Sydney visitor Hillary Duff, Antonio Sabato Jnr, Jennifer Love-Hewitt, songbird LeAnne Rimes, Nicole Richie, Nikki Hilton and Minnie Driver to name but a few.

So whether you are single, a couple or a family of eight… LoveSacs are sure to add a little extra love, laughter and fun to your home life and with lots of style!

For more information, please email woody@lovesac.com.au



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